Want more customers?
Help more people
Stop selling and be helpful.
Even when they can’t afford you
Even when they’re on their way out
Even when they annoy you
Your website should help people
Your lead magnet should help people
Your followup emails should help people
Your sales calls should help people
Help them now, they’ll help you find more clients…
By marketing your business for you
By referring to their friends
By singing your praises
There’s a few ways to make more:
1 Do more.
Get more leads, work with more clients.
This will work at first, but there’s a low ceiling to this.
If you work by yourself then there’s a limit to your time.
You don’t want to just burnout chasing more and more money.
2 Charge more.
Raise your prices,
increase your value or percieved value,
Speak to better clients with bigger budgets,
Get better at sales (sales is probably the biggest thing)
3 Achieve the same result with less input
I’m not talking about cutting corners.
I’m talking about building leverage.
Systemize your process, automate your admin.
Half the work for the same money = double the profit.
This means you can double your money (or half your workweek)
Once you have enough money, then you can free up your time.
Once you have enough time you can consider your higher purpose.
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