- Published
- Updated July 13, 2026
- Life by Design > Mental models > Inversion
Mental Models for solopreneurs
How to use Inversion by Carl Jacobi
1 Mindset shift
2 When to use it
3 How to use it
Instead of trying to create a plan for success, identify what would cause failure, and avoid doing that.
When you're about to start an important project or set a new goal.
Ask "How could I do the opposite of that?" Then systematically eliminate those risks before proceeding.
Nicholas Robb
Founder, Design Hero
Author of Life by Design
Nicholas@lifebydesign.online