- Published
- Updated July 13, 2026
- Life by Design > Mental models > First Principles Thinking
Mental Models for solopreneurs
How to use First Principles Thinking by Aristotle
1 Mindset shift
2 When to use it
3 How to use it
Our existing knowledge gives us built in assumptions which we accept as true without being aware of them. But these assumptions are often wrong.
When conventional approaches fail.
Go back to the start. Strip away assumptions born from expertise. Ask what's objectively true and build a solution from the ground up.
Nicholas Robb
Founder, Design Hero
Author of Life by Design
Nicholas@lifebydesign.online