I’m thinking about doing freelancing. I don’t know whether to do branding, strategy, or coaching. What is it that you do?

Sort of…. My “day job” is design services, which I offer through Design Hero but I do consulting for entrepreneurs around digital marketing.

“branding, strategy, consultant” can all go together. There’s enough overlap.

You can also offer consulting as a side solo gig while working fulltime or as a solopreneur


I run my design agency, Design Hero.
Over the years I’ve stacked a lot of high value skills so my offer is a full package for launching a succesful startup:

  • brand design
  • web development
  • digital marketing to drive traffic (usually SEO)

But I can also offer consulting on any of those aspects for entrepreneurs who want to do it themselves, but with extra guidance.

In fact I usually tack on a 4th part to my offer:
I also sell monthly “super sessions” which is basically consulting, or coaching on a retainer basis

I can advise on business strategy, automations, growth, growing a team, marketing, and any other problems that I’ve solved myself.

If you’ve solved problems in your own life or business you can sell the solution to others.
You can also build a personal brand as a solopreneur around the particular niche you decide to focus on

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Nicholas Robb

Founder, Design Hero
Author of Life by Design

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