- Published
- Updated June 14, 2026
- Life by Design > Mental models > Law of Diminishing Returns
Mental Models for solopreneurs
How to use Law of Diminishing Returns
1 Mindset shift
2 When to use it
3 How to use it
Increasing effort, energy or investment will produce smaller and smaller gains.
When investing time or effort in a goal
Monitor input vs results. Find the middle sweet spot to maximise the balance of input vs output, and stop when you reach that point.
Nicholas Robb
Founder, Design Hero
Author of Life by Design
Nicholas@lifebydesign.online